Archive | March, 2015

Eye on the Prize – Using Fundraising Incentives

20 Mar

Let’s face it – rewards are great motivators. Offering prizes and other incentives has been proven, time and again, to be the most effective way of driving participation in fundraising efforts. So, how does your school or organization decide what will inspire and encourage your team to meet (or exceed!) your goals?

Incentives are an essential part of your fundraising strategy – so it’s important to get them right. Here are some tried and true tips from Popcorn Palace, designed to help you make the best choice for your campaign.

  • Ask others for guidance. Check in with others in your area who have fundraising experience – ask them what has worked within your community, previously. And, ask your Popcorn Palace representative for ideas about offering delicious, gourmet prizes!
  • Plan a great launch! Kick your fundraiser off with a launch gathering or special event, and use the opportunity to rally excitement about your campaign. This is a great time to show off the rewards and prizes you’ll be offering, and encourage your community to participate.
  • Set achievable goals. A focus on participation is more successful than one which emphasizes total sales. If possible, offer at least one reward for each participant – and use a tiered system to award additional prizes or incentives for those who go meet and exceed additional goals.
  • Keep their eyes on the prize. Don’t wait until the very end of the campaign to distribute prizes – awarding incentives while your fundraiser is still active will encourage sustained participation, and maximize your campaign’s exposure to the community.
  • Offer experiences. Not all incentives need be in the form of physical prizes – try offering your participants experience­based rewards, and you may find yourself retaining more budget. Students, for instance, may be motivated by playful ideas – such as special recess privileges, or getting a teacher or administrator to dye their hair. Think outside the box – or even ask your participants for ideas!
  • Award honors to team leaders. Drive the action by offering rewards to teachers for class participation, or incentives to team leaders who inspire their community.
  • Provide prize layers. Offer something for everyone, by providing a variety of layered prizes. When possible, allow participants the choice between two awards when reaching their goals – for instance, letting students choose between a special privilege pass, or a gourmet snack from Popcorn Palace.
  • Give public accolades. Acknowledge your top fundraisers publicly, by posting their names to your organization’s website. If possible, hold an awards ceremony at campaign closing, to thank your supporters publicly (and provide one final boost to your campaign).

For more ideas on how to increase your fundraising sales and maximize your campaign’s effectiveness, contact your Popcorn Palace representative, today!


Get Creative with 6 Spring Fundraiser Ideas

12 Mar

Winter is almost over and that means there is a new season of holidays coming that can inspire you with fun and festive spring fundraiser ideas. Easter is April 5th and Mother’s Day is May 10th this year, so if you’re looking to raise money for a cause soon, use the holidays to boost your sales.

Carwashes and bake sales are old news, so here are some fresh takes on familiar ideas. You can choose to do an event and service based spring fundraiser or a product based spring fundraiser.

Event Based Spring Fundraiser

  1. Organize a spring-cleaning drive to help people clear out last year’s unused stuff. Have a yard sale with the collected items or work with a thrift shop to get paid by the pound. Everyone can find at least a few things they can part with.
  2. Have a cook-off and sell tickets for tastings. People get excited to show off their recipes for chili, barbeque, salsa, desserts, soup, spaghetti, and more. The overhead costs for this will be low since the contestants will provide the food. That just leaves eating utensils, posters and maybe renting some tables and chairs. Hosting it at a free location is even better, like a local park or a school. If there’s a budget for other activities, especially family oriented ones, you can make an all-day event out of it. Who wouldn’t pay to eat amazing barbeque once they’ve smelled it?

Product Based Spring Fundraiser

  1. Sell tasty treats at a game for a local sports team. If you can make an agreement with the team to sell at every game for the season, people can come to expect you’ll be there and plan on buying from you.
  2. Have an art auction. This might be better suited for art made by children. Mother’s Day is coming up and moms always love homemade gifts, but not everyone is creatively talented. Paintings, collages or even birdhouses made by little hands are sure to bring in the money.
  3. Have a popcorn and movie night. Admission can even be free, but you can push the sale of tasty popcorn you can’t get at the grocery store. Popcorn Palace has multiple delicious flavors that can make a movie night even better. You’d have to order ahead of time, but you can always offer sales after movie night is over. Invite people to wear their pajamas and host it in your school auditorium or church.
  4. Use spring as inspiration when holding a Popcorn Palace fundraiser. Beautiful weather in spring can make it easier to sell outside and in your neighborhood. You can set up a spring table with beautiful flowers, spring colors, and signs to match the holidays. Remind people they can buy popcorn for their mother’s and share sweet treats with the whole family.

No matter what you’re raising the money for, taking an old idea and making it fresh can make your spring fundraiser stand out and raise more money. Starting with a useful or delicious product and jazzing it up for a good cause will lead to success.

To get more ideas for a tasty spring fundraiser, contact the team at Popcorn Palace!